Seek a degree in marketing with a focus on online or Internet marketing. If you are just leaving high school and you are interested in business and marketing, then this is most likely the best path for you. Research marketing programs that focus on Internet marketing and learn the basics 1 course at a time.
Before you launch your marketing campaign, make sure you have something remarkable. It needs to be more than an average product for an average person. That can work on the shelves of Wal-Mart or even on a TV infomercial, but it’ll get you little to no traction on the web.
Learn how to market your business effectively on the Internet. Get tips on email marketing, social media, PPC ads, web design, blogging, eCommerce, SEO and more.
When you're looking to market your small business, you may need to look beyond using only traditional methods like media advertising or in-store promotions. By using the Internet, you can complement your current marketing efforts while targeting specific groups of customers, often at little or no cost.
The following is a guest post by Peter Rastello, the founder of Inbound Market Link , an Inbound Marketing agency specializing in helping small and medium, B2B and B2C businesses to succeed on the internet.