I want to talk about a fast growing social media site that is really growing fast and offers real good online promotion potential for any business. I’m talking about Instagram!
Before we get to that, when it comes to marketing a business online many of the old paid advertising online still work. Pay per click ads on Google, and Yahoo/Bing still work. PPC ads on Facebook really work.
However, there is no denying the power of Facebook, Twitter, You Tube, LinkedIn, Pinterest, and so on. The same is true for Instagram
Instagram is barely 4 years old and has over 150 million users worldwide. Meaning, displaying your business products and services online through Instagram photos has a wide reach all over the world.
Here are some important Instagram tips for an online business.
1. Share your photos on other social networks. Ideally, you want your business to be popular among many people, including those that are not on Instagram.
To achieve this, share the important information regarding your products and services on other social networks such as Twitter and Facebook. Doing this allows people who are not Instagram subscribers to see your photos and click on your link, which may lead to improved sales and profit.
2. Use hash tags. Use specific hash tags as they will help you get more followers on Instagram to share your photos with.
When using hash tags be sure to avoid general statements such as #television, instead say #Samsung #LCD. Try as much as possible to engage your followers by using effective hash tags.
Also, be sure to check what other firms in your industry are doing. They might have new ideas that you don’t know.
3. Only Share important content. Intuitively, many people will only want to know the most important information about your business, goods, and service.
When sharing information on Instagram be sure you only share important information regarding the business, its goods, and service. Avoid using sharing of information that cannot add value to the business.
4. Be consistent. Consistency is very important when it comes to increasing sales and business popularity through any social network.
Be sure the photos you post and share on Instagram tell the same story about your business. Posting inconsistent and incoherent information can be costly, so always make sure you stick to the same information you want to tell people regarding your business.
Follow these Instagram tips for an online business to get in the photo sharing social media game. They work!