Last Updated on September 23, 2021
Google AdWords pay per click advertising programs is used by many savvy internet marketers to promote their product or service. And this advertising program is by far the most widely used program on the internet today.
So what is Google AdWords? Google AdWords are advertisements in the Google search engine that are listed under ‘Sponsored Links’. These adverts are placed at the top right of your Google search page and above the free, organic search results.
How this work is, an advertiser opens an account with Google, bid for a keyword that relates to he’s product,websites or service. if the keyword is already in use by other advertisers, in this case the highest bidder on the related keyword will stay on top of other advertisers that bid lower.
When people that are searching for this keywords typed it on the Google search string, the keywords are displayed on the sponsored links at the top right corner of Google page and at the top of the organic search result.
The beauty of this program is that it drives massive traffic to the advertisers websites when people clicks on their links. for every clicks that each advert get, the advertiser pay. That is why it is called pay per click advertising program.
the Google AdWords is the best pay per click or PPC program available because of the flexibility that Google advertisers enjoy from tweaking,and putting a hold on their campaign to sooth their objective.
There are many ways to can use this Google AdWords advertising program to boost your online presence and make your competitors look with envy.
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